Sustainability

Why Media’s Environmental Management & Sustainability Policy 

At Why Media, we understand that sustainability is everyone’s responsibility. 

We make changes, both as a wider organisation, and individually, to ensure that we are leaving a positive impact on our environment. Through smart and responsible decision-making, Why Media is helping the UK meet its net-zero target. 

Why Media’s sustainability programme goes beyond our business, we encourage sustainable practices for all of our clients, stakeholders, and fellow marketing agencies. 

Our initiatives:  

• Why Media is a paperless company. We don’t print reports, newsletters, invoices, or meeting notes unless absolutely necessary. We have drastically cut our paper consumption since the company was founded in 2011. 
• For a number of years, we have worked alongside a client to house thousands of bees which have produced honey sold to a local business. Bees are vital to the environment, they ensure plant reproduction and support biodiversity.
• In 2024, we contributed to the planting of 30,000 trees in our local area. 
• We understand that our day-to-day duties involve a lot of energy consumption, so we always encourage staff to switch off their devices when they aren’t in use and at the end of every day. 

Why Media is constantly looking for new ways to reduce our environmental footprint and give back to the communities in which we work. We embrace sustainable development practices to ensure lasting value - both for our clients and for the communities we serve. By prioritising sustainability, we are contributing to the long-term goals of the country while advocating for meaningful change across the marketing industry.