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Why Media built a dedicated site for 6 Lloyds Avenue, a Grade II-listed City office with fitted units, and ranked it #1 for niche occupier searches such as "medical research office EC3".
The Challenge
In one of the most competitive office markets in the world, a building has to be found before it can be let.
The Target
Reach the specific occupiers its fitted units suit.
The Solution
- A bespoke website showing the listed building and its ready-to-go units.
- Targeted SEO for occupier-specific City searches.
The Results
#1
for "Medical research office EC3" and "Tech company office EC3"
859%
more clicks on its own name
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