Construction Sector Powers Through Economic Challenges with Bold Investment in AI-Driven Digital Marketing.

20/06/2025


Despite ongoing uncertainty in the British economy, the UK construction sector is continuing to invest strategically in digital marketing, particularly in artificial intelligence (AI), to drive growth, enhance brand visibility, and foster client engagement.

One agency leading this charge is Why Media, a full-service creative and digital marketing agency with over fifteen years of experience delivering high-impact branding, websites and marketing campaigns across the built environment. The company has worked closely with established firms, including Statom Group, Devine, Bovis Homes, Anchor, and leading landowners and developers, helping them remain at the forefront of their industries through cutting-edge digital solutions.

In recent years, Why Media has heavily invested in AI-powered technologies, enabling clients to benefit from enhanced campaign performance, automation, and data-driven insights. This strategic focus positions Why Media as one of the first agencies within the sector to adopt AI not as a gimmick, but as a core part of its digital offering.

Rowen Squibb, Founder of Why Media, commented:“We see AI not as something to be feared, but as a powerful tool that, when used properly, can transform the way businesses in the construction sector communicate, market and grow. Embracing this technology early means our clients stay ahead of the curve, while their competitors play catch-up.”

The agency’s deep understanding of the property and construction sector means they are uniquely placed to deliver results that align with business objectives, whether it’s launching a new development, driving enquiries through paid media, or refreshing an established brand with a modern identity.

Client satisfaction speaks volumes. Check out Why Media’s Testimonials page to see what their clients have to say.

With many in the industry looking to do more with less in 2025, AI-powered marketing solutions provide an opportunity to increase ROI, streamline campaign delivery, and maintain momentum during tougher economic conditions.

For construction companies looking to ensure their marketing resilience, Why Media continues to prove that digital innovation, especially with the right partner, is an investment worth making.

Press Contact

Why Media Press Department
Website: whymedia.com / marketingnewscast.com
Email: press@whymedia.com
Telephone: 020 3007 6002



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