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Optiva Securities Launch A New Website

   NEWS / 14 Nov 2017

With a collaboration spanning over five years, Why Media is very pleased to announce the launch of Optiva Securities’ new website.




The decision to redesign and develop the new site came following the rapid growth of Optiva Securities as they focused on delivering innovative financing solutions to high growth companies, not only in the UK but across the globe from Madagascar and Singapore to the Republic of Ireland.

Although the previous website, also created by Why Media, was fully functioning and modern, Christian Dennis, Chief Executive and Head of Corporate Broking at Optiva Securities, had a vision to expand and reposition the website in line with the evolution of the company. During this time, Why Media saw a strong opportunity to integrate new features and technology which would enhance user experience and position Optiva Securities’ website as a market leader within their space.

Claire White, Account Director for Why Media comments; “We are very proud of our relationship with Christian and the Optiva Securities team and therefore wanted to create a market leading website that was functional and easy to navigate but also benefited from innovative technology and new features. During this phase we also evolved the identity by integrating ‘The Global Investor’. This small adaptation has seen ultimate impact for the guys and now moves Optiva into the ‘large player’ category within the marketplace. Our close relationship has also seen us complete over 15 other projects with Optiva Securities and we are now the chosen partner of choice for pre-IPO companies looking to set up their branding, website and emails. Collaborations include Vale International Group plc, LAN Group plc, Tirupati Graphite, Asiamet Resources plc and recently listed United Oil and Gas plc.

The new website benefits from key features such as recent transactions, showing Optiva’s vast collection of corporate clients and an integrated live stock ticker to showcase up to the minute stock prices and a dedicated client area. The site also compliments Optiva Securities’ active social media presence with an integrated Twitter feed and clear quick links to their Facebook and LinkedIn accounts (Social media managed by Why Media).

One month on from the website going live, we have already experienced a 7% rise in overall website traffic, with an average dwell time of just under two minutes - over double the industry average!



County Square Shopping Centre

Social Media Management

Located in the heart of Ashford, Kent, County Square shopping centre offers a friendly welcome to visitors from across the county and further afield. With more than 50 shops alongside cafes and restaurants, County Square is the local, relaxed choice for the community.

Since Why Media were appointed as the social media managers for the centre, the account has seen phenomenal growth in group numbers of over 1800%.


Rivera Property Consultants

Branding & Corporate Stationery Design

Rivera Property Consultants is a leading company offering Property Sourcing, Sales and Lettings Management, Interior Design and Development.

Why Media were approached by Mr. Rivera, a property agent with over fifteen years of experience in the London Property Market, to undertake a full branding and website design project for his newly established business. The branding was crafted to present the company as high-end, professional and established. 


The Heart Shopping Centre

Magazine Design, Print & Distribution Management

The Heart Shopping Centre magazine is distributed every 6 months, delivering a Summer issue and Christmas issue. The magazine has been crafted to entice customers in the local area to visit the centre. The magazine is updated with each issue to tie in with the branding, event creative and any campaigns that are running and has proven to be a great success.


The Heart Shopping Centre

POS Design

Why Media manages and promotes the Heart Shopping Centre Kids Club events. The POS creative for the events is displayed throughout the centre in advance of the event and is also provided in all required formats for the website, social media and advertisements.


Larkfleet Homes

Larkfleet TV Video Production & Marketing

LarkfleetTV creates engaging content to promote the Larkfleet Group housing developments. Why Media plans, films, edits and promotes the videos for the company, helping to drive sales and raise the company profile.


Goldschmidt & Howland

Bespoke Website, Photography & Video Production

Goldschmidt & Howland are North West London's Leading estate agent and letting agent servicing Hampstead Garden Suburb, Belsize Park, Kentish Town, Little Venice, St Johns Wood and more.

Why Media created a brand new bespoke website for the company to enhance their online presence, modernise the design of the website and ensure the site was optimised for search engines.


Woking Shopping Centre

WokingTV Video Production and Promotion

As a leading regional shopping centre destination Woking Shopping needed to join up a number of platforms to help highlight new retailers and restaurants at the centre as well as a new market area.

Why Media produce monthly videos for WokingTV, and manage all elements including storyboards, planning, filming, editing, video promotion across social media and integration into the website.


Bovis Homes

Stanton Cross Website

Bovis Homes build some of the best new homes in the UK that are great places to live. Stunning new homes and apartments for sale right now.

Why Media were commissioned to design and build a bespoke website for the Bovis Homes Stanton Cross development. Stanton Cross is a brand-new community in the heart of Northamptonshire on the eastern edge of the historic town of Wellingborough. The website provides an engaging platform for the development and location information.


ACAI Group

Branding, Website & Photography

Why Media were delighted to launch the new brand identity and website for ACAI Group, a property investment company with a number of high profile commercial, retail and land assets across the UK.

These assets include 8-10 Grafton Street in Mayfair, The Heart Shopping Centre in Walton-on-Thames Surrey and, the flagship store for high-end retail brand Dior on the prestigious Bond Street. The objective of the branding and creative element of this project was to inject colour, depth and a story behind the brand identity and overall messaging of ACAI (the initials of which represent the three owners of the company). Following completion of the branding process, Why Media delivered a full stationery package including business cards, letterheads and compliment slips and a comprehensive set of brand guidelines, ensuring the brand identity and reputation are protected through a stringent set of ‘brand rules’.


Blue Whale Capital

Bespoke Website Design & Development with Custom API Integration

Blue Whale Capital approached Why Media in a quest to create a modern, functional and tailor-made website with a partner they could work closely and honestly with for this project and their future design and marketing needs.

The website is functionality focussed and incorporates a bespoke API to allow visitors to invest directly through the website. Each call-to-action has been carefully considered to enhance the user journey and ultimately encourage visitors to invest with the company.


Go Epsom

Campaign Branding

Go Epsom is the campaign created for Epsom BID. The colourful and vibrant campaign branding was created to promote the town of Epsom, Surrey.

The colour palette and facets were selected to reflect the individual aspects of the town such as shopping, dining and entertainment, while still working together as a whole to form the brand identity.