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Business Development Manager

Position: Business Development Manager 

Start Date: July 2021

Location: Hertford, SG14 1HH

Working Hours: Monday-Friday

Salary: OTE £50,000 Per Annum 

Driving License: Essential 

Why Media has opened up an exciting opportunity for a hungry, forward-thinking and commercial-minded Business Development Manager to join their ambitious UK team.

As a fast-paced Creative and Marketing Agency, Why Media is seeking a like-minded individual to take ownership of Business Development. Working directly with the CEO, this role will suit somebody with previous business development experience, somebody who is looking for an uncapped opportunity to increase their income and but their own stamp on the way new business is generated.  


Who is Why Media?

Founded in 2010 but previously part of a Hong Kong agency, Why Media has an excellent reputation for delivering high-quality, innovative creative and marketing services to a wide range of companies, from start-up tech companies to blue-chip international institutions. 

In recent months Why Media has expanded into Europe, opening offices in Spain and Italy.

Why Media classifies itself as a full-service agency due to the wide range of services offered to its clients. They also pride themselves on taking the stress and responsibility away from their clients when it comes to design and marketing by taking ownership and ensuring projects are delivered on time, to the highest of standard and within budget. 

Why Media is proud to have worked with many of their clients for over ten years due to the relationships they have built through transparency, work quality, the ability to listen to and understand the clients’ needs and being able to evolve with the times. 

Our Culture - Fast-paced, ambitious, transparent, forward-thinking, team players! 


More About The Role

As Business Development Manager you will be working directly with the CEO, who comes from a fast-paced sales background, to raise the profile of Why Media to the right client base. 

Although previously Business Development experience isn’t essential, we feel that having an understanding of the role and ideally the commercial importance of the role would benefit greatly. 

You must understand how to create and manage target databases and lead generation in order to retain organisation and avoid missed opportunities - timing and perseverance is everything! 

This role will only suit individuals who are hungry, self-managed and confident.

This role is focused on the delivery of targets and therefore being able to adapt your approach, priorities or focus to ensure you can deliver on these targets is essential. 

As Why Media’s Business Development Manager, you will be the brand ambassador, the face of the company and will set first impressions. Therefore, it is imperative that you are presented impeccably, are well-spoken and are able to adapt in accordance with different nationalities and cultures you may meet. 

Your base will be our office in Hertford, Hertfordshire however, due to our close proximity to London and our already established presence in locations like Mayfair, you will be expected to travel into the capital most weeks to attend pitches and build relationships with potential clients.  In addition to London, Why Media is also keen to increase brand exposure and client levels in Hertfordshire, Cambridgeshire, Buckinghamshire, Surrey, Kent and Lincolnshire. Therefore, these locations will be at the forefront of your sales strategy. 

Confidence and an open mind to feedback and constructive criticism are key for this role. Although we live in an age of social media, WhatsApp and text messaging, our existing sales strategy has proven to be most successful through verbal communications - picking up the phone and speaking to people.  This will also be accompanied by attending networking events, direct mail pieces, email marketing and any other initiatives you put your mind to.

Our specialist and target sectors include but are not limited to:

  • Residential Developers/Housebuilders
  • Financial Institutions
  • Prime London Property Agents 
  • Construction Companies 
  • Law Firms 
  • Listed Companies 
  • Shopping Centres/Leisure Schemes 


An Overview of the Role’s Responsibilities 

  • Being the ‘Brand Ambassador’ for Why Media
  • Identifying new companies which fit our ‘client criteria’ 
  • Setting up and attending pitches 
  • Presenting pitches using our presentation and case studies 
  • Creating detailed and tailored proposals 
  • Understanding our pricing structure and quoting accordingly 
  • Weekly sales update presented to the CEO 
  • Ensuring notes and databases are kept organised and updated 
  • Identifying and attending networking events 
  • Identifying and executing new initiatives that can support business growth
  • Building new client relationships 
  • Liaising with the Accounts Department to ensure new clients are set up on our system
  • Liaising with Account Managers to ensure new projects are handed over formerly 


Our Expectations

  • Well presented 
  • Well-spoken
  • Excellent spelling and grammar 
  • Punctual 
  • Focused
  • Honest
  • Organised 
  • Driven 
  • Open-minded 
  • Ambitious 
  • Looking to develop their career 
  • Not easily offended 
  • Strategically minded 
  • Can create in-depth and compelling presentations 
  • Leadership/takes responsibility 
  • Team player 
  • Commercially minded 
  • Not afraid to ask questions or ask for support 

To apply for this role please send your cover letter and CV to Claire White -

Are you the one?

If this is the role for you send a copy of your CV and cover letter now!

Apply Now * References and proof of eligibility to work in the UK will be required.